---
title: "Research: Virtual Events and the New Era of Perpetual Engagement | 6Connex Webinar"
description: Enhance your connection with customers and prospects through virtual environments. Check out this 6Connex webinar with CMO Luiz Martins and Senior Analyst Steve Vonder Haar of Wainhouse Research.
image: https://info.6connex.com/hubfs/How%20to%20Launch%20a%20Virtual%20Event%20for%20Lead%20Generation.jpg
---

[![logo](https://info.6connex.com/hubfs/Imported%20images/logo.svg)](https://www.6connex.com/)

- Products
- Platform
- [Pricing](https://www.6connex.com/pricing/)
- Solutions
- About Us
- Resources

[See 6C In Action](https://www.6connex.com/about-us/virtual-event-experience/)

[Book A Demo](https://www.6connex.com/request-demo/)

# Research: Virtual Events and the New Era of Perpetual Engagement - Virtual Event Momentum into 2021

Learn how you can enhance your customer and prospect connections by using virtual environments. Luiz Martins, CMO at 6Connex, and Steven Vonder Haar, Senior Analyst Wainhouse Research, host this 6Connex webinar.

Now, even as the pandemic begins to recede, virtual event platforms that blend main stage presentations and attendee interaction under a single digital umbrella are emerging as a tool that marketers can employ to enable meaningful customer engagement on a cost-effective basis.

No longer just a “trade show alternative,” virtual environments have become a blank canvas that creative marketers can use to develop innovative approaches to seizing—and retaining—the mind share of their target audience.

**Our virtual and hybrid event engagement tools include:**

- 6Connex Event AI
- Live webcasts
- Chat options
- Surveys
- Feature booths for your sponsors
- Open universe for tool integrations
- Limitless content sharing opportunities
- Gamification

Our environments offer unique and personalized engagement - and we make it fun. You can also track your virtual and hybrid event engagement with our tracking tools.

## U3M Blog Post Cards

<https://info.6connex.com/videos/sustainability-webinar-shaping-a-greener-future-recording?hsLang=en>

[Virtual Event Tips](https://info.6connex.com/videos/tag/virtual-event-tips)

 2 min read  | July 30, 2021

## [Sustainability Webinar: Shaping A Greener Future with 6Connex](https://info.6connex.com/videos/sustainability-webinar-shaping-a-greener-future-recording?hsLang=en)

Shaping a Greener Future: Reducing Carbon Footprint with Virtual Events Join us as we dive into our sustainability report, methodology and ultimate impact of offsetting... [Read More](https://info.6connex.com/videos/sustainability-webinar-shaping-a-greener-future-recording?hsLang=en)

<https://info.6connex.com/videos/videos/about-6connex-virtual-environments?hsLang=en>

 1 min read  | February 3, 2021

## [Video: 6Connex Virtual Environments – Engagement at its Peak!](https://info.6connex.com/videos/videos/about-6connex-virtual-environments?hsLang=en)

Who is 6Connex? 6Connex is an all-in-one, secure, cloud-hosted virtual event platform. Our platform empowers you to create compelling virtual experiences for any use... [Read More](https://info.6connex.com/videos/videos/about-6connex-virtual-environments?hsLang=en)

<https://info.6connex.com/videos/6connex-product-tour-webinar-recording?hsLang=en>

[Hybrid Event Strategy](https://info.6connex.com/videos/tag/hybrid-event-strategy)

 2 min read  | April 20, 2021

## [6Connex Product Tour Webinar: Level Up Your Virtual & Hybrid Events with a New Era of Engagement](https://info.6connex.com/videos/6connex-product-tour-webinar-recording?hsLang=en)

Take Your Virtual & Hybrid Events to The Next Level [Read More](https://info.6connex.com/videos/6connex-product-tour-webinar-recording?hsLang=en)

[![Logo 6Connex](https://dev6co.wpengine.com/wp-content/uploads/elementor/thumbs/Logo-6Connex-qacan9qa2ax0f034m5ss2x9szb6pih0thc03ojbleu.png "Logo 6Connex")![Logo 6Connex](https://dev6co.wpengine.com/wp-content/uploads/elementor/thumbs/Logo-6Connex-qacan9qa2ax0f034m5ss2x9szb6pih0thc03ojbleu.png "Logo 6Connex")](https://www.6connex.com/)

## Innovate | Engage | Evolve

6Connex is the leading provider of in-person, hybrid, and virtual event technology for enterprises worldwide. Our cloud-based product portfolio includes event management tools, in-person event apps, virtual venues, webinars, learning management, and more. 

From internal meetings to large scale conferences, we allow you to engage and transform big ideas into real-world results.

### Products

[Webinars](https://www.6connex.com/product/webinars/)

[Launch](https://www.6connex.com/product/launch/)

[Rise](https://www.6connex.com/product/rise/)

[Soar](https://www.6connex.com/product/soar/)

[Pricing](https://www.6connex.com/product/)

### Platform

[In-Person](https://www.6connex.com/platform/in-person/)

[Hybrid](https://www.6connex.com/platform/hybrid-events/)

[Virtual](https://www.6connex.com/platform/virtual-venues/)

[Engagement Tools](https://www.6connex.com/platform/engagement-tools/)

[Mobile Apps](https://www.6connex.com/product/mobile-event-apps/)

[Sustainability](https://www.6connex.com/sustainability/)

### Solutions

[Sales & Marketing](https://www.6connex.com/solutions/marketing-sales/)

[Events](https://www.6connex.com/solutions/virtual-event-planning-services/)

[HR & Communications](https://www.6connex.com/solutions/hr-recruitment/)

[Education & Training](https://www.6connex.com/solutions/education-training/)

[Media, Entertainment, PR](https://www.6connex.com/solutions/pr-media-entertainment/)

[Non-Profits](https://www.6connex.com/solutions/non-profit-organizations/)

[Virtual Office](https://www.6connex.com/solutions/remote-virtual-office/)

[Retail & Commerce](https://www.6connex.com/solutions/retail-commerce/)

### Resources

[6C Blog](https://info.6connex.com/blog?__hstc=51647990.f8df7b3ce006fa9707b7a66d65f29c69.1691414987854.1696009115685.1696226813517.38&__hssc=51647990.4.1696226813517&__hsfp=1068351107&hsLang=en)

[Press & News](https://info.6connex.com/news?__hstc=51647990.f8df7b3ce006fa9707b7a66d65f29c69.1691414987854.1696009115685.1696226813517.38&__hssc=51647990.4.1696226813517&__hsfp=1068351107&hsLang=en)

[Ebooks & Guides](https://info.6connex.com/guides?__hstc=51647990.f8df7b3ce006fa9707b7a66d65f29c69.1691414987854.1696009115685.1696226813517.38&__hssc=51647990.4.1696226813517&__hsfp=1068351107&hsLang=en)

[Case Studies](https://info.6connex.com/case-studies?__hstc=51647990.f8df7b3ce006fa9707b7a66d65f29c69.1691414987854.1696009115685.1696226813517.38&__hssc=51647990.4.1696226813517&__hsfp=1068351107&hsLang=en)

[Webinars & Videos](https://info.6connex.com/videos?__hstc=51647990.f8df7b3ce006fa9707b7a66d65f29c69.1691414987854.1696009115685.1696226813517.38&__hssc=51647990.4.1696226813517&__hsfp=1068351107)

[Social Wall](https://www.6connex.com/resources/socialwall/)

[6C FAQs](https://www.6connex.com/faq/)

[Linkedin](https://www.linkedin.com/company/6connex/) [Instagram](https://www.instagram.com/6connex/) [Facebook](https://www.facebook.com/InnovativeEventTechnologySolution) [Twitter](https://www.twitter.com/6Connex) [Youtube](https://www.youtube.com/user/6Connex)

[Legal & Terms of Use](https://www.6connex.com/legal/?__hstc=51647990.f8df7b3ce006fa9707b7a66d65f29c69.1691414987854.1696009115685.1696226813517.38&__hssc=51647990.4.1696226813517&__hsfp=1068351107)

[ADA Compliance](https://www.6connex.com/ada-compliance/?__hstc=51647990.f8df7b3ce006fa9707b7a66d65f29c69.1691414987854.1696009115685.1696226813517.38&__hssc=51647990.4.1696226813517&__hsfp=1068351107)

Copyright © 2023 6Connex. All Rights Reserved.

### Contact Us

[sales@6connex.com](mailto:sales@6connex.com)

425 Soledad St.

Suite #500

San Antonio, TX 78205

1.800.395.4702

Australia: +61.2.72294013

Brazil: +55.11.4375.3555

United Kingdom: +44.20.37447284

United States: +1.210.890.5769

### Accolades

![G2 Badge, Best Support Winter 2024](https://staging6co.wpengine.com/wp-content/uploads/LeadRetrieval_BestSupport_Small-Business_QualityOfSupport-1.svg) ![G2 Badge, Easiest to Do Business WIth Winter 2024](https://staging6co.wpengine.com/wp-content/uploads/EventNetworkingandMatchmaking_EasiestToDoBusinessWith_Mid-Market_EaseOfDoingBusinessWith.svg) ![G2 Badge, Leader Winter 2024](https://staging6co.wpengine.com/wp-content/uploads/AudienceResponse_Leader_Leader-2.svg) ![G2 Badge, Leader Americas Winter 2024](https://staging6co.wpengine.com/wp-content/uploads/AudienceResponse_Leader_Americas_Leader-1.svg) ![G2 Badge, High Performer Mid-Market Winter 2024](https://staging6co.wpengine.com/wp-content/uploads/AudienceResponse_HighPerformer_Mid-Market_HighPerformer-1.svg) ![G2 Badge, High Performer Europe Winter 2024](https://staging6co.wpengine.com/wp-content/uploads/AudienceResponse_HighPerformer_Europe_HighPerformer-1.svg) ![G2 Badge, Users Love Us](https://dev6co.wpengine.com/wp-content/uploads/UsersLoveUs.svg) [![View all of our G2 badges on G2.com](https://dev6co.wpengine.com/wp-content/uploads/G2-AndMoreBadge.svg)](https://www.g2.com/products/6connex/reviews) ![SaaSworthy Most Popular Software Company in Virtual Events Q1 2021](https://dev6co.wpengine.com/wp-content/uploads/SaaSworthy_Most_Popular_Virtual_Events_Top_10_Q1_2021-WHITE.png) ![SaaSworthy Fastest Growing Software Company in Virtual Events Q1 2021](https://dev6co.wpengine.com/wp-content/uploads/SaaSworthy_Fastest_Growing_Virtual_Events_Top_10_Q1_2021-WHITE.png) ![Users Love 6Connex on Slashdot](https://dev6co.wpengine.com/wp-content/uploads/users-love-us-new-white.svg) ![Customers Love 6Connex on SourceForge](https://dev6co.wpengine.com/wp-content/uploads/customers-love-us-white.svg)

[![6Connex BBB Business Review](https://seal-austin.bbb.org/seals/blue-seal-200-42-bbb-1000200283.png)![6Connex BBB Business Review](https://seal-austin.bbb.org/seals/blue-seal-200-42-bbb-1000200283.png)](https://www.bbb.org/us/tx/san-antonio/profile/computer-software/6connex-0825-1000200283/#sealclick)

[Linkedin](https://www.linkedin.com/company/6connex/) [Instagram](https://www.instagram.com/6connex/) [Facebook](https://www.facebook.com/InnovativeEventTechnologySolution) [Twitter](https://www.twitter.com/6Connex) [Youtube](https://www.youtube.com/user/6Connex)

[Legal & Terms of Use](https://www.6connex.com/legal/?__hstc=51647990.f8df7b3ce006fa9707b7a66d65f29c69.1691414987854.1696009115685.1696226813517.38&__hssc=51647990.4.1696226813517&__hsfp=1068351107)

[ADA Compliance](https://www.6connex.com/ada-compliance/?__hstc=51647990.f8df7b3ce006fa9707b7a66d65f29c69.1691414987854.1696009115685.1696226813517.38&__hssc=51647990.4.1696226813517&__hsfp=1068351107)

Copyright © 2023 6Connex.

All Rights Reserved.

```json
{
  "@context" : "https://schema.org",
  "@type" : "BlogPosting",
  "author" : {
    "@type" : "Person",
    "name" : "6Connex Team",
    "url" : "https://info.6connex.com/videos/author/6connex"
  },
  "dateModified" : "2022-06-09T22:18:39.651Z",
  "datePublished" : "2021-05-03T14:44:00.000Z",
  "headline" : "Research: Virtual Events and the New Era of Perpetual Engagement | 6Connex Webinar",
  "image" : [ "https://f.hubspotusercontent00.net/hubfs/3418959/How%20to%20Launch%20a%20Virtual%20Event%20for%20Lead%20Generation.jpg" ],
  "mainEntityOfPage" : {
    "@id" : "https://info.6connex.com/videos/virtual-events-and-the-new-era-of-perpetual-engagement-webinar-recording",
    "@type" : "WebPage"
  },
  "publisher" : {
    "@type" : "Organization",
    "logo" : {
      "@type" : "ImageObject",
      "url" : "https://cdn2.hubspot.net/hubfs/3418959/6C%20New%20Logo.png"
    },
    "name" : "6Connex"
  }
}
```

```json
{
  "@context" : "http://schema.org",
  "@type" : "BlogPosting",
  "author" : {
    "@type" : "Person",
    "name" : "6Connex Team"
  },
  "dateModified" : "June 9, 2022, 10:18:39 PM",
  "datePublished" : "2021-05-03 14:44:00",
  "description" : "Enhance your connection with customers and prospects through virtual environments. Check out this 6Connex webinar with CMO Luiz Martins and Senior Analyst Steve Vonder Haar of Wainhouse Research.",
  "headline" : "Research: Virtual Events and the New Era of Perpetual Engagement - Virtual Event Momentum into 2021",
  "image" : {
    "@type" : "ImageObject",
    "url" : "https://f.hubspotusercontent00.net/hubfs/3418959/How%20to%20Launch%20a%20Virtual%20Event%20for%20Lead%20Generation.jpg"
  },
  "mainEntityOfPage" : {
    "@id" : "https://info.6connex.com/videos/virtual-events-and-the-new-era-of-perpetual-engagement-webinar-recording",
    "@type" : "WebPage"
  },
  "publisher" : {
    "@type" : "Organization",
    "logo" : {
      "@type" : "ImageObject",
      "url" : "https://cdn2.hubspot.net/hubfs/3418959/6C-Final-Logo_blue.png"
    },
    "name" : "6Connex"
  }
}
```