Football Season Looks Different This Year - Has Your Organization Built a Virtual Venue for Your Stadium Yet?
Jul 27, 2022 11:00:00 AM
Football is one of the most popular sports in the world. But after a global pandemic nearly caused the world to grind to a complete halt, fewer people than ever are heading to the stadium to enjoy their favorite pastime. The good news is that many sports organizations have closed this gap by creating virtual venues online, which enable fans to sit in a virtual stadium seat and enjoy the game from the comfort of their own home.
Virtual event venues are digitally rendered stadiums, concert halls, conference rooms, and more that empower organizations to host myriad events including large-scale, televised experiences such as football games, sports championships, and awards ceremonies.
In the case of a sporting event, the virtual venue will take the form of a virtual stadium, designed to simulate the POV of an in-person event as closely as possible and create a rich and engaging user experience. The event venue usually mimics the real stadium, with added benefits. Since there are no physical engineering restrictions to get in the way of the design, organizations can use design elements that may be impossible to achieve in real life and engage with their fan base like never before.
Virtual football stadiums are an online event venue created to look like a traditional football stadium including a field, goal posts, stadium seating, and other small details. They create unique fan experiences that can promote your team franchise and increase your following year round. There are multiple benefits of choosing virtual stadiums for your football game or of hosting a hybrid sporting event, where users have the choice to attend the event either in-person or virtually.
Virtual sports events like football games can be a great way to get together with family or friends who live in different regions. Users can plan virtual gatherings and invite people from all over the world to join them for the festivities.
Sponsors of your organization can also utilize your virtual stadium to showcase their brand, expand their audience, and launch exclusive promotions - reinforcing their connection to your team and increasing recurring revenue opportunities.
Virtual stadiums don't just benefit the organizations that build them. There are also a number of advantages for audience members who engage with their favorite teams in a digital arena. Dealing with large crowds, inclement weather, and the high cost of food and drink at a sports complex can be challenging at best and impossible for many. When you create a virtual event venue, you immediately make your event more accessible to people within your community and across your fan base. Other benefits to consider:
Virtual stadium seating is as dynamic as stadium seating in real life. You can have traditional public seating, sectioned seating, and private VIP rooms with interior and exterior seating in your virtual stadium. Customize your VIP rooms with on-brand decor, furniture, and more.
Once your virtual stadium has been created and you begin to schedule events, it's important to have a solid digital marketing plan in place to attract attendees. Here are some ideas to market the events taking place at your virtual venue:
After the COVID-19 pandemic, fewer people are heading to the stadium to enjoy football games in-person. Fortunately, many people can now enjoy the flexibility and versatility that hosting virtual events in digital spaces offers.
Virtual football stadiums are the next big shift in sports event technology and to remain successful, you should be on the forefront of this change. 6Connex is the top provider of in-person, virtual, and hybrid event technology for companies across the globe. Our reliable team of virtual event professionals can help you create a virtual football stadium designed to meet the needs of your organization and its target audience.
Our virtual event platform includes the latest features, apps, integrations, and other virtual event solutions. We can also help with marketing, sales, HR recruitment, employee training, virtual or in person event planning, remote office development, and more. We'll help you transform your innovative ideas into tangible, measurable results to help grow your business and its revenue year over year. Request a virtual event platform demo to learn more today.