How Corporate Internal Events Can Benefit Your Company

There are many challenges that corporations face these days and one of them is an increase in employee turnover. Staying engaged with employees and nurturing a healthy work culture is even more crucial in times like these when employees are more willing to change jobs. Corporate internal events can prove vital in helping retain employees. Read on for more information about this important topic. 

Corporate Internal Events Are a Key Part of Your Employer Branding

Employer branding is what identity the company communicates to both current and potential employees. The fast pace of regular duties means that it can prove difficult to maintain worthwhile work relationships. This lack of meaningful relationships at work can worsen the company's performance overall. Without meaningful relationships, team members might struggle to communicate properly. This will lead to a workflow that is less than optimal. 

You also have to create a positive atmosphere within the team. This helps employees cooperate and work toward a single goal. Positive social interactions improve both creativity and productivity within the team.

When it comes to employer branding, you can communicate that caring deeply for its employees is part of the company's identity. This is one of the relevant employer branding examples. Ultimately, this leads to a more positive atmosphere and greater productivity. That is why employer branding is important, and why corporate internal events are an important way to cultivate it. 

Why Do Corporate Internal Events Matter?

The first reason that these corporate events matter is that they establish a relationship between the company and the employee. As previously mentioned, employee turnover is one of the greatest challenges at a large corporation. These events can strengthen the employee's bond with the company because they demonstrate that the company values the well-being of its employees. Such events, whether they are in-person or corporate virtual events, also let employees relax without worrying about their responsibilities for a bit. 

Internal Events Can Provide You With Valuable Feedback

These events bring everyone together. As a result, you can get valuable feedback from your employees about your employee branding strategy and how you might improve it. Employees are often more comfortable discussing such topics in an informal setting like a corporate event. You should also take care to ask the correct questions so that employees feel that their voice matters.

Internal Events Can Lead to Business Growth

Internal events are not only important for interpersonal relationships within the company. They can also benefit the business more directly. If you have the whole team together, you can come up with ideas for new products, new strategies, and much more. All these different viewpoints can help you evaluate the company on a more general level. Because of this, you can make better decisions for your company and perhaps even increase its profits as well. 

Virtual Corporate Internal Events

Working remotely is the new norm, and businesses that recognize and embrace this trend will ultimately enjoy a happy, more productive culture. The last few years have proven that employees who prefer a total virtual or hybrid approach to their schedule are favorable options. Major employers like Facebook, Shopify, Google, and Hubspot were practicing the remote work from home method prior to the COVID-19 pandemic, and are extremely satisfied with the results.

Enhancing Remote Work and Corporate Culture with a Virtual Event Platform

A robust virtual venue platform can transform how organizations approach workplace culture, whether operating in a hybrid environment or fully remote. Solutions like 6Connex provide everything needed to build a thriving virtual work culture.

At 6Connex, we redefine virtual environments with our "Open Universe" approach, enabling seamless integrations with the tools you already rely on. Whether it’s Slack, Zoom, messaging apps, social media platforms, content management systems, webcasting software, or even music services, our platform empowers you to create a customized, connected workspace that fosters collaboration and engagement.

How to Strengthen Corporate Culture with Your Remote Employees

Celebrate Milestones

Remote employees often miss out on the spontaneous moments of connection that happen in a traditional office setting. Make an intentional effort to celebrate milestones like work anniversaries, major achievements, or project completions. Host a virtual party where the team can join from their homes, and send a personalized package to mark the occasion. Include thoughtful items like a handwritten note, confetti, and a sweet treat to show your appreciation for their contributions.

Engage in Virtual Team-Building

Team building is no longer limited to occasional offsite events. With remote work, regular virtual team-building activities can keep morale high and foster camaraderie. Use virtual environments to host trivia games, online scavenger hunts, bingo, or even light yoga sessions. Celebrate winners with fun rewards like gift cards, extra time off, or personalized plaques for their home offices.

Implement a Buddy System

Combat isolation and burnout by pairing remote and hybrid employees in a buddy system. Encourage them to check in regularly via phone, messaging, or virtual platforms. These partnerships not only strengthen team bonds but also provide a support system to boost morale.

Host After-Hours Virtual Gatherings

Relationships built outside work hours can greatly enhance collaboration. While remote settings may lack traditional lunches or happy hours, virtual events can fill the gap. Plan a casual after-work session within your virtual platform, complete with music and open conversation. Encourage employees to bring their favorite beverages and unwind together, fostering stronger team connections.

Celebrate New Team Members

Make onboarding a memorable experience by hosting virtual welcome events. Invite the entire company, not just the immediate team, to introduce new employees. This cross-team interaction helps create a family-like atmosphere and ensures everyone feels part of the bigger picture.

Offer Skill-Building Opportunities

Continuous learning is vital to a thriving company culture. Organize lunch-and-learn sessions using your virtual platform and bring in guest experts to cover diverse topics. Use breakout rooms for smaller group discussions, interactive polls, and Q&A sessions to keep employees engaged and promote professional growth.

Maintain an Open "Virtual Door" Policy

Employees may hesitate to voice concerns during group meetings. Foster a supportive culture by implementing a virtual open-door policy, allowing employees to reach out for private one-on-one conversations. If possible, consider scheduling in-person meetings to address more complex issues, creating a warm and inclusive work environment.

By incorporating these strategies, organizations can nurture a vibrant corporate culture that thrives in a remote or hybrid work environment.

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Learn More About the 6Connex Platform

Many event companies want to create a virtual or hybrid event for their employees, but they don't know where to start. Thankfully, a full-featured virtual event platform like 6Connex makes things easy. 6Connex offers a variety of both virtual event solutions and hybrid event solutions. 6Connex also has friendly and knowledgeable associates who will be happy to help you create a unique and engaging event.

If you want to learn more about offering a captivating corporate event for your employees, request a virtual event platform demo today. 6Connex's platform even makes holding hybrid events a breeze. 

Contact 6Connex today to learn more about our virtual event platform.


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