Virtual events are an overnight sensation 10 years in the making. Since the emergence of the COVID-19 crisis earlier this year, event organizers have scrambled to move their trade shows, benefits fairs, recruiting events, and more online – sparking an awareness of the value virtual events can deliver and a greater thirst for expertise on how to better leverage online venues to drive business KPIs.
Watch 6Connex CEO Ruben Castano, Wainhouse Research Senior Analyst Steve Vonder Haar, and Joakim Jonsson, GM 6Connex EMEA, as they discuss key takeaways from an unprecedented year and share their thoughts on how the 2020 landscape will re-shape the events business in 2021 – and beyond.