How to Launch a Virtual Event for Lead Generation
Dec 4, 2018 6:20:00 PM
You’ve heard correctly: Virtual events generate tons of leads.
While virtual summits offer the traditional benefits of trade shows (accelerating brand awareness and marketing your product/service), they also cast a larger net to your pool of prospective clients, have fewer time restrictions, and improve the quality of leads through data collection. It also doesn’t hurt that they save you a big chunk of change and time in the process!
Here is our step-by-step guide on how to launch a virtual event for lead generation so you can get a head start on planning yours today!
To create lead generations, you first need an audience. Use the following tip to design a dynamic virtual event that incites participation from both sponsors and attendees.
Knowing the vision for your summit and the number of potential attendees is indispensable to have when approaching speakers and/or sponsors.
If attendees have registered for your virtual summit, you already have a list of qualified leads to pull from. This means, you better bring your sales A-game. Try the following sales-minded preparation when planning for your virtual summit:
Lead generation continues long after the event closes its virtual doors. The data collected at virtual summits and conferences can help you nurture current leads and generate future ones. Here’s how to actually use it!
Here’s the biggest perk: Your event doesn’t have to be limited to just one day. Here is how going virtual enhances your engagement and boosts your possible leads.
Now that we’ve learned all about how virtual events can generate quality leads and sales, are you ready to make the most of virtual events? Request a virtual event demo with 6Connex, or contact our event software experts for more information.
Have Questions? Please call 1.800.395.4702, or email us at firstname.lastname@example.org.