6Connex Powers the World’s Largest Virtual HR Conference, Hosted by Bamboo HR

Case Study: Bamboo HR

 
 
 

BACKGROUND

In preparation for hosting the world’s largest virtual HR conference in 2017, the human resources software experts at BambooHR sought out a virtual events platform up to the task of connecting over 20,000 registrants from around the country for 60 highly engaging and interactive sessions. Their research led them to 6Connex, a leading provider of cloud-based virtual events and environments. 6Connex offered BambooHR an innovative, easy-to-use and highly configurable platform that helped ensure the success of this large-scale online event.

 

THE GOAL

BambooHR’s ultimate goal was to bring together industry leaders and human resource generalists to change the way human resource departments work, while keeping up with the fast pace of technology. The idea behind offering such a large online event was to unite all sectors of the HR community, which includes promotions, recruitment, onboarding and education, while also generating leads for BambooHR and participating partners.

 

THE EVENT

The online conference consisted of 60 short online sessions across 8 focused tracks, allowing attendees to choose their specific HR sector of interest.

The 6Connex Virtual Environment Offered Participants Numerous Areas to Explore:

Theater

This room included 60 highly engaging and interactive sessions, each featuring a guest speaker along with a live questions and answer session side-by-side with the presentation.

 

Expo Hall

Key partners were featured in the Expo Hall, each with their own branded booth to share downloads, videos, and other resources with attendees. Attendees could also request a demo from any sponsor, with the click of a button, using the 6Connex call-to-action feature.

 

Resource Center

The event resource center offered participants a central place to explore surveys, eBooks, interview templates, blogs, brochures, and more!

 

The Help Desk

The help desk offered immediate assistance to participants with questions or technical issues, so they could continue enjoying the virtual conference.

 

The Briefcase

The briefcase allowed attendees to save all the items and resources they liked in one easily accessible room.

 

THE RESULTS 

    • 20,000+ Registrants
    • Almost 10,000 Attendees
    • Over 150,000 content items viewed
    • 75,000 webinars viewed
    • Almost 20,000 booth visits
 

THE TAKEAWAYS

6Connex’s flexible online event platform enabled a constant flow of interaction and cultivated lasting connections among attendees. For the first time in the conference’s history, participants were able to access the entire event from their mobile device. Participants were able to interact throughout the conference via live chat as well as after the live event via email and social networking outlets. The high performance, reliability and scalability of 6Connex’s platform allowed BambooHR to dramatically extend their reach, without over extending their budget. BambooHR was able to custom-design their own virtual room backgrounds to bring their brand to life for all attendees. 6Connex’s intuitive, easy-to-use platform allowed participants of any generation, from millennials to boomers, to enjoy the full experience at Elevate Virtual 2017.

“The 6Connex virtual platform presents information in a non-invasive, engaging way while putting participants at ease.” – Brenda Travassos, Strategic Partnerships Manager at Bamboo HR


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